Rainer Horn
Mr. Horn joined SpaceTec Capital Partners in 2007. Before he was Director Business Operations and Member of the Management Team of Booz Allen Hamilton. He led the Space Services practice with clients in SatNav, Telematics and Earth Observation Services. His consulting experience further spans the industries automotive, transportation, internet, telecommunications as well as state, federal and European institutions. Mr. Horn holds a dual degree from ESB Reutlingen/London and a MBA from INSEAD. SpaceTec Capital Partners is active in the growing „Satellite Information Business".
GNSS in Business Terms
Provide theoretical and practical tools to support the GNSS Summer School Project work
Introduce key business concepts example applications in the GNSS context e.g.
- Value Chain
- Porter‘s Five Forces
- 4Ps of Marketing
- SWOT
Discuss dynamics in GNSS (the free market vs. Government business)
Current developments in the applications market
Entrepreneurs in GNSS and beyond
What is a great business proposition?
- What makes a great idea?
- Team / Entrepreneurial traits
Business Plan: Key elements, its role and insider lessons learned
Financing Options
- Different types
- Investment criteria and investment cycle
- Examples of great GNSS businesses
- How do Venture Capitalists think?